HomeServicesGoogle Shopping & PPC
DIGITALGoogle Shopping & PPCBe the product they click when they are ready to buy.
Google Shopping ads, Performance Max and Search for ecommerce brands, with optimised product feeds and bids set against profit, not clicks.
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Brands we have built, optimised and grown
What is Google Shopping & PPC?
TechnoPulse is a Google Shopping ads agency for ecommerce brands. We fix and optimise your Merchant Center product feed, structure Shopping, Performance Max and Search campaigns by margin and intent, and manage bids against profit targets, so your budget goes to shoppers who are ready to buy.
Sound familiar?
Brands usually call us about Google Shopping & PPC when one of these starts costing them sales.
Feed errors and disapprovals
Products drop out of auctions and you never see the lost sales.
Performance Max black box
Budget drifts to brand searches and weak placements.
Wasted search spend
Broad keywords trigger clicks from people who will never buy.
What our Google Shopping & PPC service includes.
- Merchant Center setup and feed optimisation
- Shopping and Performance Max campaigns
- Search campaigns for high intent terms
- Negative keyword management
- Margin based bidding
- Monthly reporting on revenue and profit
Case studyOutdoor camping gear brand
Google Shopping and PPC services.
PPC for e-commerce
Search campaigns that put products in front of buyers ready to purchase.
Google Shopping ads
Clean product feeds and Shopping campaigns structured by margin and performance.
Remarketing
Bring back visitors who left without buying.
Keyword & bid strategy
Smart bidding aimed at the lowest cost per conversion.
Ad copy & landing pages
Relevant ads and landing pages that lift quality scores and conversion.
Amazon PPC & DSP
Amazon campaigns that grow sales and organic rank.
We advertise everywhere your buyers are.
Full tracking, from keyword research to conversion data you can trust.
Campaigns across Google, Bing, Amazon and Meta.
Management fees that make sense for your spend.
Weekly optimisation and transparent monthly reporting.
We watch how shoppers really use your site.
Before we change anything, we watch real shoppers with heatmaps, scroll maps and session recordings. Your Google Shopping & PPC plan is built on what buyers actually do, not on opinion.
- Do clicks reach your main call to action?
- Navigation that pulls shoppers away
- Where scrolling stops on mobile
- Rage clicks on elements that do nothing
How a Google Shopping & PPC project runs.
A fixed scope, price and timeline before we start, weekly progress updates and one strategist as your point of contact.
Audit
Feed, account and search terms.
Fix
Feed titles, attributes and disapprovals.
Launch
Campaigns structured by margin and intent.
Optimise
Weekly bid, query and feed improvements.
Try it on your numbers.
See where your store stands in one minute, before you speak to anyone.
Ad efficiency calculator
Extra revenue per year, same spend
$0
An estimate from the numbers you enter, not a guarantee.
Turn this into a free auditEmail me my full ad efficiency report
FREEGoogle Shopping & PPC projects we have delivered.
A Japanese camping gear brand selling tents, tarps and camp furniture across the US, with online sales up 5.8x since 2023.
European store for retro and classic football shirts, shipping fans across Europe.
Physician formulated nutrition programs and supplements matched to each customer's situation, with 85% returning customers.
What our work looks like in the numbers.
Real figures from client store analytics. Brand names stay private, the results do not.
What clients say about working with us.
“Techno Pulse is a legend at CRO. If anyone has any hesitation don’t this company is the GO TO for increasing your CRO and 2xing your revenue”
“Absolutely fantastic SEO services from techno pulse. They helped us to rank my website faster than we expected. Their expertise and dedication are second to none. We're very happy with the results and will continue to work with them.”
“Love their work. Always on time and great on communication. If you need someone you can trust to deliver this is the right spot!”
Google Shopping & PPC FAQ.
Still unsure? Call us on +1 (251) 901-5461 or book a 15 minute call.
Shopping or Performance Max?
Often both, structured so you keep control of brand and high margin products.
How much does Google Ads management cost?
A monthly management fee agreed upfront, separate from your ad spend. Retainers run month to month after the first month.
Do you optimise product feeds?
Yes. Titles, attributes and images have a big effect on Shopping performance.
How soon will I see results?
Campaigns usually stabilise within four to six weeks.
Do you manage Microsoft Ads?
Yes, mirrored from Google where it makes sense.
Review Winner 2025Best of Best Review
Top rated on UpworkWhere it all started in 2021
Often paired with Google Shopping & PPC.
The Shopify CRO Checklist
48 fixes that turn more visitors into buyers, ranked by impact.
- Homepage, navigation and collection checks
- 12 product page fixes most stores miss
- Cart, checkout and speed quick wins
Get a free Google Shopping & PPC plan.
Send us your store. Within one business day a strategist sends a recorded review with the fixes worth the most, plus a fixed scope, timeline and price if you want our help.
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Technopulse